Lürzer’s Archive Issue 225 | Helly Hansen
As you know, Lürzer’s Archive Magazine is the Leading Ad Industry Magazine & Directory magazine and it’s always an honor to be featured among the best print ads in the world. Helly Hansen’s campaign “Trust…
Category Archives: Projects ~ Projets
SPCA | Pet Abandonment – A Important Global Issue
Images done to help prevent pet abandonment for all SPCAs across Canada. Every day around the globe, hundreds of thousands of animals are abandoned by their owners. In a statement to Global News in 2023,…
Aerial Ballet
Images from a series at l’École Nationale de Cirque with trapezist Mélodie Lamoureux. Art Advisor – Freja ClaessonPhotography – Jean-Francois SeguinPhotography Assistant – Parham YazdyMake-up Artist – Kathya PortilloPost-Process – Peter Asbjorn Besides the camera:
Punching holes through the clouds!
A personal “thank you” project for someone who gave me numerous opportunities to fly this Cessna Skyhawk II. You have to admit nothing compares to floating down in the blue (Come Fly with Me |…
Do What Keeps us Safe – Bacardi campaign
The world has been struggling with COVID-19 and for the occurrence, the Bacardi famous tagline “Do What Moves You” was changed to “Do What Keeps Us Safe” to remind everyone that celebrating is always enjoyable,…
RCAF Golden Hawks
Never forget to remember. The famous Golden Hawks, once the world’s best aerobatic team that set new standards for jet formation aerobatics, were a Royal Canadian Air Force aerobatic team established in 1959 to celebrate…
Promo 20Q4 is out!
Promo 20Q4, is ready! Featuring Alpine Canada 1920-2020 series celebrating 100 years of governed skiing in Canada. Please write to info@jeanfrancoisseguin.com and we will gladly mail it to you. Here is the online version: And…
American Magic – Helly Hansen Sailing
Team American Magic from the New York Yacht Club is one of 3 challengers competing in the 2021 36th America’s Cup held in Auckland, New Zealand. All team staff and crew gear is sponsored and…
1920-2020 Alpine Canada Ski Team
Alpine Canada, the governing body for alpine ski racing in Canada, celebrated 100 years of existence. Team members, skiers, coaches and representatives were proud to display a special line of clothing designed by sponsor and…
Herschel & Hudson’s Bay Olympic Collection
Herschel Supply Co. Canada and Husdon’s Bay partnered to manufacture exclusive Backpacks and Duffle bags for the Canadian Olympic Team. Here are some of the images produced. Art Direction – Samuel DavisPhotography – Jean-Francois SeguinPost-Process…
Canada Sailing
It was a real treat to work with Canadian athlete and sailor Fannie De Alcala, a two-time winner of the Jeux du Québec and a two-time Canadian champion. She also represented Canada at the European…
Summer goes by fast
Long hours on the road and great landscape get your imagination working. I started this little series on the road, every time my turn came to sit on the passenger/back seat. Summer goes by…
Promo 17Q1 is out!
The first promo of the year, 17Q1, is out. If you haven’t received it, please write to Erin Beveridge at erin@jeanfrancoisseguin.com and she will gladly mail it to you. Pages 1 to 8
Sailing School Advertising Campaign
Images for an advertising campaign for École de Voile Deux-Montagnes / CVDM. Thanks to the members of CVDM and special thanks to Carmen Denis and Daniel St-Onge for making things so easy. And very special…
New York Minutes 2
New images part of the award-winning and ongoing series New York Minutes. As usual, we went to familiar places and unfamiliar ones. Thanks to the ones taking snapshots, always appreciated! .
Montreal Panorama – Heritage Montreal
This panorama of Montreal’s cityscape for Heritage Montreal is made of 53 vertical pictures stitched together. The images were captured from atop the Tour de Lévis on Ile Sainte-Hélène. The original file is 71,243 pixels…
New York Minutes
Johnny Carson once joked, a New York minute is the interval between a Manhattan traffic light turning green and the guy behind you honking his horn. The New York minute appears to have originated in…
Melbox campaign
First advertising campaign as Creative Director for recently launched Melbox, specializing in sensory marketing. Also an honor to have some of the images featured in the Applied Arts Photography Annual 2015. Project Coordinator – Melanie Bergeron,…
Heritage Montreal 40th Anniversary
For 40 years, Heritage Montreal has been bringing heritage to the attention of Montrealers. It brought areas of the city to the forefront. It made architecture and urban planning the focus of discussions. It has imparted…
Melbox – Applied Arts 2015 winning series
Our third and last Applied Arts Magazine Awards 2015 winning series for client Melbox. Images are used for business to business advertising and promotional use, both print and web. Client – Melbox Project Coordinator – Melanie Bergeron, Melbox…