HELLY HANSEN Sustainability Catalog
Images for Helly Hansen featuring America’s Cup team American Magic sailing gear. “Lifa Infinity™ and Helly Tech® are the waterproof and breathable outer layers between you and the elements. Their unique membrane will keep water…
MauiSup Catalogue
Award winning series of images for Canadian built stand up paddleboards MauiSup. The images were selected for Lürzer’s Archive 200 Best Ad Photographers 2022. Creative Director – Sean HarrisArt Director – Jean-François SeguinArtistic Advisor –…
Lürzer’s 200 World’s Best Photographers 2022
It’s an honor to be selected, again, as one of the 200 World’s Best Advertising Photographers. The Lürzer’s 200 World’s Best Photographers 2022 book is available on Lürzer’s shopping website or on Amazon. Images for…
ONLINE – Lürzer’s 200 World’s Best Photographers 2022
The online gallery for Lürzer’s 200 World’s Best Advertising Photographers 2021-2022 is live. Very honored to be part of this very short list of photographers again. Four images were selected from different campaigns including MauiSup,…
Do What Keeps us Safe – Bacardi campaign
The world has been struggling with COVID-19 and for the occurrence, the Bacardi famous tagline “Do What Moves You” was changed to “Do What Keeps Us Safe” to remind everyone that celebrating is always enjoyable,…
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Happy Holidays!
Peace and joy to you and your loved ones this holiday season! Enjoy some quiet moments, we all deserve it!
Promo 21Q3 is out!
Promo 21Q3, is ready, featuring the RCAF’s Golden Hawks series. Please write to info@jeanfrancoisseguin.com and we will gladly mail it to you. Here is the online version: The pages and spreads are below:
Lürzer’s 200 World’s Best Photographers 2022
Again, it’s an honour to be among the 200 Best Ad Photograhers in the World and to be featured in the Lürzer’s Archive 200 World’s Best Ad Photographers biennial. The book will be out soon in a few weeks and will be available on Lürzer’s…
Applied Arts Instagram Feature
Applied Arts magazine 2021 winning series “Going Downhill for 100 years” is featured on their Applied Arts Instagram. It’s also an opportunity to check this Instagram account to see great commercial visual art! “On another sweltering day we are taking some relief from this 2021…
Applied Arts Magazine 2021 Photography Awards
An honor again to be featured among the winners of the 2021 Photography & Illustration Awards of the Applied Arts magazine and the winning entries are featured in the current Spring issue of the magazine. The series “Going Downhill for 100 years” to celebrate Alpine…
New website is up!
The new website is up and running and also features new images. Click on the image and have a look!
Applied Arts Awards – Online Winner’s Gallery
The 2021 winner’s galleries of Applied Arts magazine is up and the winning images of the campaign “Going Downhill for 100 Years” for Alpine Canada and Helly Hansen are now featured. Click on the image below to be directed to the gallery: Photography – Jean-François…
New coming!
After a couple of years of pushing back again and again this refreshing act, it’s finally almost here, in a matter of weeks. We’ll keep you posted on the new website and a bunch of new images! Click on image for a tiny preview!
Zero to One conference – COVID-19
I lost count of how many times I gave my Zero to One conference in most of the greatest photography schools across Canada. But in the past 12 months, schools, students and myself find ways of making it safe wherever it is permitted. Procedure masks…
Applied Arts Magazine – 2021 Awards
Again this year, it’s an honour to be part of the winner’s list of the 2021 Applied Arts Magazine Photography Awards. The series Alpine Canada 1920-2020 | Going Downhill for 100 Years was selected. The winning work will be presented in the Summer Annual and…